Serhii and Uliana coaching in the gym

Aesthetic LifeCoaching

Contest prep, body transformation and stage posing. With an IFBB Pro and a coach who has taken hundreds of athletes to the stage.

About us
Who you'll work with

Two coaches.The same eye for detail.

Serhii
Head coach · Contest prep

Ten years of coaching and hundreds of athletes prepared — from a first session in the gym to the national stage. Serhii tests everything on himself and is in prep for his own show right now. No guesswork, only what actually works.

Uliana on stage

Uliana

@ulich8
IFBB Pro · Bikini

IFBB Pro, with wins at major shows and a physique the judges called near-flawless. Uliana coaches women at every level — from a first real transformation to competition condition.

Programs

Choose how we work together

Personal review, shared schedule

The Forge

$21.99/ week

The group only sets the rhythm — shared report deadlines, a common chat and calls. The coaching itself is personal: your coach reads your reports, checks your progress and adjusts your plan for you.

Men’s & women’s divisions

Posing

$75/ session

60 minutes one-on-one with a video breakdown: mandatory poses, transitions, how you carry yourself on stage. Six divisions, online or in person.

Digital · PDF

Recipe book

Coming soon

High-protein recipes that actually taste good: macros already counted, easy to batch cook. We’re finishing it now.

Not on sale yet — we’ll announce it here when it’s ready.

1:1 Coaching or The Forge?

What you get
1:1
The Forge
Built around your body and schedule
Completely
For you, on a shared schedule
Who reviews your reports
Your coach
Your coach
Check-ins and plan updates
Every week
Personal review, shared deadlines
Direct chat with your coach
Shared chat
Video review of your technique
Monthly call
Contest prep and peak week
Price
$290 / mo
$21.99 / week

How it works

Apply

Choose a program and tell us about your goal and your experience. We answer within 24 hours.

Assessment

A questionnaire, photos and your training history. We work out how your body responds to load.

Your plan

Training, nutrition and cardio built for you — with clear targets for the first block.

Coaching

Check-ins, feedback and adjustments every week. You change, the plan changes with you.

Common questions